Jan 31, 2022
In General Discussions
You want it to connect to your customers special leads with valuable content. What can you do to avoid this challenge? 17. 17% of experts advise beginners to plan their marketing automation strategy ahead of time 17 Plan strategy ahead of time According to the same study, you can avoid future challenges by planning ahead and, surprise surprise – creating automations. It’s never a bad thing to plan ahead – it helps you create special leads scenarios where things might go wrong as well as the solutions to them. Along with planning ahead, you should focus time on creating automations from the beginning. This will put you on the right path towards special leads quality automations. 18. Only 19% of individuals saw a dramatic increase in qualified leads with marketing automation 18 Increase in qualified leads LeadMD only found 31% of marketers see some increase in qualified leads. Qualified leads are potential special leads customers. If your MA system is targeting your audience, why wouldn’t you see an increase in qualified leads? You may need to reevaluate the content you’ve automated and your targeted audience. Keep track of your automation system and measure these metrics. 19. The biggest objection to marketing automation is that there are cheaper alternatives 19 Cheaper alternatives to marketing automation Half special leads of this study from KDM Digital stays away from marketing automation because they believe there are cheaper alternatives. But how useful are these alternatives? Marketing automation is an investment. The research shows most companies increase their marketing ROI and productivity using marketing automation. Yes, automation systems can be pricey, but you’ll most likely gain more revenue in return.